A brochure is a popular form of advertising and marketing a company, product or service. It plays a major role to establish brand identity of a business and expand its customer base. Although brochures are brief and concise, they instantly capture attention of the potential customers. While an appealing brochure design is an effective advertising element, it has its own set of limitations. This article will outline the major advantages and disadvantages of brochure and how they affect the advertising aspects of a business.
- High Costs for Materials and Prints
- Space Limitations
- High Distribution Costs
- Environmental Hazards